The Myth of Reviews and Sales
A lot of people will tell you that book reviews determine whether a book sells or not, that reviews with four or five stars sell books. While reviews help, that’s not what sells a book. What sells a book is good writing. A storyline that captures their imagination, characters readers care about – heroes they want to root for and villains they understand. (Even the villain wants to be the hero of his own story.) It’s really...